– Jelang debut perdananya di Auto Shanghai 2013, Nissan kembali menggoda para konsumennya dengan kembali merilis sebuah gambar teaser dari konsep Friend-ME.

Nissan Friend-ME merupakan mobil konsep terbaru Nissan yang untuk pertama kalinya dirancang dan didesain oleh para desainer Nissan Design China yang berbasis di Beijing.

“Nanti kita akan sama-sama menyaksikan penampilan Friend-ME di Shanghai Auto Show pada 20 April mendatang. Desainer Cina yang bekerja di Nissan Design China di Beijing sepenuhnya terlibat dalam proses desain dan pengembangan Friend-ME,” tulis Nissan dalam keterangan persnya. (Simak juga : Nissan Friend-ME Concept Siap Meluncur di Auto Shanghai 2013)

Mobil konsep terbaru Nissan ini akan hadir dengan menawarkan center console yang unik. Center console Friend-ME “Four Seats, One Mind Connectivity” tersebut memungkinkan untuk berbagi informasi yang sama diantara para penghuni kabinnya. Nissan Friend-ME juga didesain khusus untuk menyasar pasar anak muda di China yang saat ini memang sedang mengalami pertumbuhan yang pesat.

Selain akan memamerkan mobil konsep terbarunya yang masih misterius ini, Nissan juga akan menghadirkan beberapa line up mobil andalannya, seperti Nissan GT-R, Murano, dan Quest. Untuk keterangan lebih lanjut tentang Nissan Friend-ME, tersedia dalam keterangan pers dibawah ini.

[spoiler title=”Nissan Friend-ME Pers Release” open=”0″ style=”2″]

  • Innovation and excitement to be brought to life at Auto Shanghai 2013
  • First concept car with key input by Chinese designers to star; 20 exciting vehicles to be on display
  • Shanghai motor show website to be launched for all to stay updated on the latest news from Nissan

HONG KONG, China (March 27, 2013) – Nissan is set to excite Auto Shanghai 2013 with the global unveiling of their new concept car, Friend-ME, on April 20. Chinese designers working at Nissan Design China in Beijing were fully engaged in the design and development process of Friend-ME, which features an unique center console that allows “Four Seats, One Mind Connectivity” – equal information sharing among all aboard. Friend-ME is designed for the vibrant, young generation in China, one of most exciting segments in the fastest-growing automobile markets in the world.

Among the 20 vehicles displayed, Nissan (China) Investment Co., Ltd., together with Dongfeng Nissan Passenger Vehicle Company (DFL-PV) and Zhengzhou Nissan Automobile Co., Ltd. (ZNA), will showcase new and exciting models such as the Nissan GT-R, Quest and Murano. Also featured at Nissan’s booth will be its recently-launched global sedan, Teana.

Besides the car displays, an Innovation Wall will allow visitors to develop a deeper understanding of the technologies behind the wheels, and experience the unique driving sensation that Nissan vehicles have to offer. In a special Teana technology corner, all-around details of the new luxury sedan, from driving performance to comfort and safety, will be highlighted.

Auto Shanghai 2013 will mark Nissan’s first deployment of its new global exhibit space design for motor shows in Asia. The new design was first used this January at the North American International Auto Show 2013 in Detroit. The booth is designed to immerse guests completely into a Nissan world, appealing throughout with sight, sound, touch and even smell, with a new green tea-inspired “Nissan fragrance.”

2013 will also mark a commemorate year for Nissan. Since the first Nissan vehicle arrived in China, Nissan has grown deep roots in the country. This year, ZNA and DFL achieve key milestones, marking their 20th and 10th anniversaries, respectively. Nissan looks forward to many more years ahead in the country and is committed to continue delivering innovative and exciting products to the Chinese community.

Look for the latest from Nissan at its more than 2,300m2 exhibit area from April 20 (press day) to 29 in Hall E3 at the Shanghai International Exhibition Center. Also stay tuned online for the most current information about Nissan at Auto Shanghai 2013 through our new website at: The site will roll out on Thursday, March 28 and will be updated weekly with our latest information, including exciting stories about our products and motor show stand, as well as exclusive previews of Friend-ME.



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